Nearly everything you purchase qualifies, EVEN SALE ITEMS!!

RECEIVE 125 points on your Birthday (customer must register on our website and input DOB to receive points)

Receive 50 points just for signing up online after you have a card!

Sign up on our e-newsletter and receive notice of double points days or special events where we hand out free points! Just carry your Rider Advantage Card with you whenever you shop at
Rice Lake Harley-Davidson and earn Reward points for your free Harley-Davidson^® merchandise!

LOCAL HOG MEMBERS ASK ABOUT OUR EXCLUSIVE SPECIALS JUST FOR YOU!

• Your Rider Advantage card is only valid for eligible purchases made at Rice Lake Harley-Davidson, Rice Lake, WI.
• TheRider Advantage card is issued to the original purchaser only and can only be used by the original purchaser or member of immediate household. Picture ID may be required.
• Your Rider Advantage card must be presented at time of merchandise purchase. Reward points cannot be issued retroactively.
• Treat your Rider Advantage card as if it were cash. It cannot be replaced.
• Rewards earned under the Rider Advantage cannot be redeemed for cash or toward the purchase of a motorcycle. Points are surrendered for award redemption only.
• Ineligible Rider Advantage points purchases include but not limited to: Motorcycles, Parts and Accessories purchased as part of a motorcycle purchase, Extended Warranties, Pre-Paid Maintenance, or Insurance.
• Rice Lake Harley-Davidson reserves the right to discontinue Rider Rewards privileges and/or void all or a portion of a member's point balance if the points have been issued, received or redeemed through human or computer error, fraud or theft, through illegal means, or in any manner inconsistent with the intent of the Rider Advantage.
• Rice Lake Harley-Davidson reserves the right to modify or cancel this program at any time without obligation or notification.
• Employees of Rice Lake Harley-Davidson its suppliers and immediate families of each are not eligible or the Rider Rewards program.